The majority of performance/luxury car owners will
have heard of race teams "scrubbing" their tyres to
enhance their performance, giving better handling,
better grip, better feel, better ride and in most
cases better longevity. Heat Cycling – scrubbing –
was traditionally performed at the track, was
expensive and not very accurate. Tyre Technology
(heat) Ltd developed a new patented system, which
was easier, cheaper and gave far better results.

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When new competition tyres are first delivered they need to be
"scrubbed" before they are actually raced. This is because the
tread is very sophisticated in its build but to get the best out of
it, the smaller weak molecular bonds must be broken and
allowed to reform into longer stronger ones.

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